LBGT Rainbows · Product Living

Apple Releasing Red Models for HIV Awareness

I have loved Apple for many years and for many reasons. But this one just tops it all off! 

Friday, march 24th, Apple will be releasing the new iPhone color, which will be the sixth color option when purchasing a model. They decided on the red concept due to their partnership with the RED campaign, which helps raise awareness as well as profit for HIV/AIDS. 

Due to the 11 year partnership between Apple and the RED campaign, Apple will be releasing a red iPod nano as well as the red iPhone 7 models. (Damn! I have a 6S plus) but we cannot deny that they have carried on this legacy during the whole decade. Back in 2006, Apple released a special edition red iPod, then they dropped the red beats headphones, and even the red smart battery cases. 

If you want to get your hands on the new phone, you can purchase it online Friday, or pick one up in a retail store next week. You’ll be stylish and supporting a fantastic cause! 

According to Apple, any and every purchase of the Red models will contribute to the global fund to support HIV/AIDS programs. 

Releasing the red iPhone was a “nice recognition of our partnership with the (RED) team in fighting HIV and AIDs,” said Apple’s VP of marketing, Greg Joswiak.

The red iPhone 7 will cost at least $749. According to Mashable, the red iPhone 7 Plus will come in 128 GB and 256 GB configurations and set you back $749 and $849, respectively, while the 7 Plus will set you back $869 and $969 for the same configurations.

It must also be known that these will be limited! Grab a limited edition red model while you can! 

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